BEHİYE SELİN GÖKKUT

Research Assistant
 BEHİYE SELİN GÖKKUT

B BLOK 3. KAT 324

+90 (212) 533 65 32 / 1609

selin.gokkut@khas.edu.tr

Education

Master's Degree

MARMARA ÜNİVERSİTESİ
Pazarlama (Fakülte)

Bachelor's Degree

YEDİTEPE ÜNİVERSİTESİ
İşletme

Research Areas

Work Experience

Publications

  • "Yeşil Pazarlama Kavramı ve Yaklaşımları"
    , Organizasyonlarda Sürdürülebilirlik ve Yeşil Yaklaşım Uygulamaları, , Filiz Kitapevi (2022)
  • "Impact on Social Media MArketing Activities on Purchase Intention in Sustainable Fashion Industry: The Moderating Role of Brand Personality",
    Impact on Social Media MArketing Activities on Purchase Intention in Sustainable Fashion Industry: The Moderating Role of Brand Personality, (2022)